Content Manager (Real Estate)

Mira Construction is looking for a strategic and hands‑on Content Manager to build, systemise, and manage content across all communication channels with clients. This role is not just about writing posts, it’s about creating a structured, scalable content system that supports marketing, sales, and broker teams while strengthening brand positioning in the Dubai real estate market. The ideal candidate understands marketing funnels, real estate buyer psychology, and knows how to turn product knowledge into persuasive communication.Key ResponsibilitiesSocial Media Content (Instagram, Facebook, LinkedIn, YouTube)Develop content briefs (TOR)Write video scriptsCreate post captions and descriptionsCoordinate messaging consistency across platformsWork closely with SMM, designers, videographers, and photographersEmail MarketingCreate content briefs (TOR)Develop full email sequencesWrite high‑converting email copyStructure nurturing and sales campaigns aligned with marketing funnelsOptimise communication tone for conversionWhatsApp CampaignsWrite message scriptsBuild automation flowsDevelop follow‑up sequencesAdvertising ContentDevelop video briefsWrite advertising scriptsCreate promotional copy for paid campaignsAlign messaging with target audience and campaign objectivesBroker SupportPrepare brochures and presentation materialsEnsure brokers have clear, persuasive, and consistent contentTeam StructureMarketing ManagerGraphic DesignerTarget SpecialistSMMCRM AdministratorsVideographersPhotographersBenefitsCompetitive salary and commission structure.Ongoing training and development.Modern and well‑equipped work environment.Remote position.Salary transfer online (details discussed during hiring process).RequirementsExperience in Dubai real estate market (mandatory).Strong product knowledge.Strong copywriting skills (sales‑driven, structured writing). Understanding of marketing funnels and customer journey.English level: B2 minimum.Russian speaker preferred. Real estate experience is a strong advantage.#J-18808-Ljbffr