Content Manager (Real Estate)

<div><p>Mira Construction is looking for a strategic and hands‑on<b>Content Manager</b>to build, systemise, and manage content across all communication channels with clients.</p><p>This role is not just about writing posts, it’s about creating a structured, scalable content system that supports marketing, sales, and broker teams while strengthening brand positioning in the<b>Dubai real estate market</b>.</p><p>The ideal candidate understands marketing funnels, real estate buyer psychology, and knows how to turn product knowledge into persuasive communication.</p><h3><b>Key Responsibilities</b></h3><h3>Social Media Content</h3><p>(Instagram, Facebook, LinkedIn, YouTube)</p><ul><li>Develop content briefs (TOR)</li><li>Write video scripts</li><li>Create post captions and descriptions</li><li>Coordinate messaging consistency across platforms</li><li>Work closely with SMM, designers, videographers, and photographers</li></ul><h3>Email Marketing</h3><ul><li>Create content briefs (TOR)</li><li>Develop full email sequences</li><li>Write high-converting email copy</li><li>Structure nurturing and sales campaigns aligned with marketing funnels</li></ul><h3>WhatsApp Campaigns</h3><ul><li>Write message scripts</li><li>Build automation flows</li><li>Develop follow-up sequences</li><li>Optimise communication tone for conversion</li></ul><h3>Advertising Content</h3><ul><li>Develop video briefs</li><li>Write advertising scripts</li><li>Create promotional copy for paid campaigns</li><li>Align messaging with target audience and campaign objectives</li></ul><h3>Broker Support</h3><ul><li>Prepare brochures and presentation materials</li><li>Ensure brokers have clear, persuasive, and consistent content</li></ul><h3><b>Team Structure</b></h3><p>You will work within a marketing team that includes:</p><ul><li>Marketing Manager</li><li>Graphic Designer</li><li>Target Specialist</li><li>SMM</li><li>CRM Administrators</li><li>Videographers</li><li>Photographers</li></ul><ul><li>Mandatory: Experience in Dubai real estate market</li></ul><ul><li>Strong product knowledge</li><li>Strong copywriting skills (sales-driven, structured writing)</li><li>Understanding of marketing funnels and customer journey</li><li>English level: B2 minimum</li><li>Russian speaker preferred</li><li>Real estate experience is a strong advantage</li></ul><ul><li>Competitive salary and commission structure.</li></ul><ul><li>Ongoing training and development.</li><li>Modern and well‑equipped work environment.</li><li>Remote position</li><li>Salary transfer online (details discussed during hiring process)</li></ul></div>#J-18808-Ljbffr