Senior Copywriter - Arabic

Founded in London in 1970, Saatchi & Saatchi has evolved into a global creative powerhouse with 114 offices in 67 countries and over 6,500 employees. As part of Publicis Groupe, we excel in integrated communications, working with top global brands to create unforgettable campaigns.Our mantra, ‘Nothing is Impossible’, drives us to drive positive change through creativity. We pride ourselves on our unshakeable spirit and dedication to nurturing talent, ensuring your journey with us is one of continuous growth. Located across the UAE and KSA, Saatchi & Saatchi services the whole MEA region and consistently collects prestigious awards, namely ‘#2 Network of The Year’ at Dubai Lynx 2024, reflecting our commitment to leaving a positive impact.Our culture is what sets us apart. Join our fun traditions that drive creativity and bring everyone together while keeping spirits high. We love our office parties and the collaborative environment that helps us create outstanding work.OverviewThe health Senior English Copywriter is responsible for creating compelling and effective concepts and copy in the English / Arabic language for advertising campaigns. In collaboration with other members of the creative team, they craft communication pieces and campaigns across various mediums that effectively communicate the message and goals of the campaign, while also resonating with the target audience.They handle projects from concept to final execution, be it for existing client or new busisess pitches. They have experience in client interaction, and must be able to effectively present and rationalize their work, both internally and with clients.The position of Health Senior Copywriter is for someone who is a hands-on copywriter with natural storytelling ability and has experience working in an health agency environment, creating conceptually driven campaigns and crafting copy in English / Arabic for global brands, within the compliance remit of pharma brands.Partners with creative leaders to proactively seek out and contribute actionable and thought– provoking ideas.Being able to simplify complexe data stories, if require, with the support of medical writersBeing able to juggle multiple projects, prioritize, and meet deadlinesInvestigating industrybest-practicesand new possibilitiesTakingpart regularly in opportunity briefs, stretchingtheir creative abilities consistentlyResponsibilitiesTechnical & ProductWorks in partnership with an Art Director to develop creative concepts for marketing materials and marketing campaigns, targeting consumers, patients and healthcare professionalsWriting texts (e.g. copy, product descriptions), proofreading, referencing, and content editingEnsuring the consistency of prepared content;Works in partnership with an Art Director to develop creative concepts for marketing materials and marketing campaigns.Have a keen understanding of all the channels in the 1:1 marketing space.Understanding of the power of data intelligence to help them achieve the communication challenge.Required to make conceptual and strategic decisions across a wide variety of clients within the health industries.Experienced in taking briefs, crafting succinct and effective copy, writing and formatting copydecks, and interpreting brand tone of voice and language.Develop and execute strategically-sound creative for cross-channel initiativesPersuasively present both internally and to clients with credibility, reasoning, and emotionActively listen to truly understand the ask, client feedback, and internal feedbackEnsure communications are produced to the highest standards of accuracy and quality controlDeliver fresh ideas and personality while working with existing brand voice and toneConceptulizes and writes everything — from white paper ideas to scripts to in-store signage to social media and more.Researches competitors and the industry to provide insight into trends and creative foresightPartners with the creatives to make the idea, copy, and design a cohesive storyBusiness Acumen & Operational EfficiencyMaintain exceptional organizational skills and composure while managing multiple high-priority projects simultaneously.Cultivate a positive culture of teamwork and mutual respect within the creative team, enhancing collaborationExhibit a strong commitment to accountability and excellence in all project endeavors.Innovative & Analytical MindsetDevelop original and strategic creative concepts that align with client objectives and overarching business goals, effectively leveraging AI tools.Present and critique creative work with key stakeholders, refining solutions based on collaborative feedback.Oversee comprehensive project management from inception to completion, effectively coordinating with internal teams and external partners.People & LeadershipCreate and communicate a strategic vision that inspires creativity and dedication among team members, fostering an environment of innovation.Encourage and facilitate collaboration, leve